Exclusive: Jane Schoenbrun’s unsettling debut at Sundance pulls a young content creator into a dangerous role-playing challenge.
One of the smartest, horror movies to emerge from Sundance’s virtual-appropriate NEXT 2021 is “We’re All Going To World’s Fair,” filmmaker Jane Schoenbrun’s coveted debut. This postmodern thriller focuses on a young teenager Casey (a guaranteed Anna Cobb), whose hours online in her attic bedroom have plunged her into the dark underworld of the Immersive meme challenge. Exclusive to IndieWire, check out the first trailer for the movie below.
Reality and illusion collide when Casey chooses to participate in the World Fairness Challenge, a mysterious online horror game that requires participants, in Bloody Mary style, to repeat three times “I want to go to the Fair.” World” before drawing blood from their fingers. As she begins to document what happens next through viral videos, her grip begins to loosen and a mysterious figure begins to beckon her from deep within the internet – or herself. she is unconscious.
Schoenbrun directed the film from their own script. In an interview with Women and Hollywood, they said, “I wanted to make a movie about growing up in the nominal space of the Internet and I wanted to explore questions of identity, power, and authorship through the lens of the creepypasta genre,” adding that they hope “people will remember the film as a strange and beautiful journey they’ve been on, not too different from a dream they’ve had”.
One of the film’s most compelling elements are its eerie surroundings and sound scores from indie musician Alex G, which you can hear hinted at in the ASMR trailer.
By IndieWire’s Review of Sundance of the film: “Jane Schoenbrun understands the internet. The filmmaker behind projects like ‘Self-Induced Illusion’ (a 2018 documentary ‘about the Internet’), the tech-tinted ‘Eyeslicer’ series, and the dreamy ‘collective: unconscious’ is always found space to explore the entire web with respect, reverence and a hearty dose of awe. To debut their narrative feature, Schoenbrun expands on their hauntings to create a poignant story about the impact of modern Internet culture. Part big new story, part thriller, and the ultimate argument that something as cool as ‘Creepypasta’ can inspire something beautiful, ‘We all go to the fair. world’ is a powerful debut for a filmmaker. nothing if inconsistent in their themes. ”
Utopia released “We’re All Going to the World’s Fair” on April 15 at BAM in New York, with a nationwide expansion and digital release on April 22. IndieWire also shared an activity poster Exclusive images for the film below.
https://www.indiewire.com/2022/01/were-all-going-to-the-worlds-fair-trailer-1234689891/ ‘We all go to the world’s fair’ trailer