Apple has uploaded a new “Shot on iPhone” video to its official YouTube channel.
“Huracan Ramirez vs. La Pinata Enchilada” is thirteen minutes long and features a group of Mexican wrestlers taking on an evil pinata. According to Little Black Book, the campaign film will pay homage to the lucha libre genre and Mexican sports. The video was shot on an iPhone 14 Pro by Los Perez, a team consisting of Adrin Perez and Tania Verduzco.
Filmed in Mexico, the video showcases key filming locations and the latest iPhone camera features. Various scenes including car chases, battle sequences and more were recorded through the smartphone.
The Little Black Book also did an interview in which the directors said that shooting with the iPhone was “magical” and required little or no other equipment. Alexis Zabe, photo director, said the iPhone is a “very handy tool”.