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Microsoft buys ‘Call of Duty’ and ‘Candy Crush’ maker for $68.7 billion

Microsoft is acquiring game company Activision Blizzard for $68.7 billion, which has access to blockbuster games like “Call of Duty” and “Candy Crush.”

The all-cash deal will allow Microsoft, the maker of the Xbox gaming system, to accelerate mobile gaming and provide the building blocks for the metaverse or virtual environments.

Tuesday’s announcement came to Activision still in turmoil over allegations of misconduct and unfair pay.

Microsoft CEO Satya Nadella said on a conference call with investors “the culture of our organization is my number one priority” and that “it is important for Activision Blizzard to promote these initiatives.” committed to improving its workplace culture.”

Activision revealed last year it is being investigated by the Securities and Exchange Commission over complaints of workplace discrimination.

Activision CEO Bobby Kotick will retain his role, and he and his team will remain focused on advancing efforts to further strengthen the company culture in Santa Monica, California, and accelerate business growth rate.

Tuesday’s deal follows Microsoft’s $7.5 billion acquisition last year of ZeniMax Media, the parent company of video game publisher Bethesda Softworks, the company behind popular video games. The Elder Scrolls, Doom, and Fallout languages.

In both cases, Microsoft says the deals will help boost its Xbox Game Pass game subscription service.

https://time.com/6139924/microsoft-buys-activision-blizzard/ Microsoft buys ‘Call of Duty’ and ‘Candy Crush’ maker for $68.7 billion

CarmaHassan

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