Michael Jordan and Giannis Antetokounmpo invest in Watchbox; Here’s what we know so far about the startup

The NBA has always had an incredible amount of talent coming out of its league. One of the most popular sports in the world, the game of basketball has seen some of the top players worldwide share their time on the NBA floor at some point.

While fans around the world are always in awe of what these players can do on the basketball court, it’s also fascinating to see what these superstar athletes do when it comes to their lives. outside the football field. With some of the league’s top players signing lucrative contracts, some NBA stars are also looking forward to solving the world’s business problems.

That’s just what NBA legends Michael Jordan and Milwaukee Bucks Super star Giannis Antetokounmpo doing. The duo paired up with several former professional athletes to invest in a startup called WatchBox.

Michael Jordan and Giannis Antetokounmpo have invested in startup WatchBox ⌚️The luxury watch market has been valued at nearly $1 billion. Listen to today’s edition of The Leadoff »

The company is described as a watch reseller and was founded in 2017. WatchBox has both brick-and-mortar stores as well as e-commerce and is estimated to have the potential to generate $250 million in sales this year. . By securing investment from global NBA superstars like Jordan and Antetokounmpo, it’s clear that WatchBox is working to make some noise in the global market.

But they’re not the only NBA players getting into the investing game.

Several current NBA players have also taken their hats off to the WatchBox floor, including current stars of the Phoenix Suns. Chris Paul and Devin Booker as well as Minnesota Timberwolves star Karl-Anthony Towns. The investment team also not only introduces NBA players, as some former NFL legends like Larry Fitzgerald and Michael Strahan also participated.

Owner Charlotte Hornets and NBA legend Michael Jordan
Owner Charlotte Hornets and NBA legend Michael Jordan

Danny Govberg and Justin Reis are the co-founders of WatchBox, and the two made a splash when they founded an e-commerce company focused on selling high-end watches.

Following a recent round of investment, WatchBox announced it has also added a number of individuals to its board of directors, including Jeff Saunders, formerly Warby Parker’s chief financial officer.

Having an NBA legend like Michael Jordan as one of your primary investors is always a big deal. When Jordan was in the NBA, he was one of the most famous global athletes in sports history. Since then, Jordan has remained a major face in the sports business, and his Jordan Brand continues to be one of the most popular in the world. He is also a part owner of the Charlotte Hornets.

Giannis Antetokounmpo also quickly became one of the biggest global superstars in the NBA. Born in Greece, Antetokounmpo has been active in giving back to the basketball community around the world.

With both stars joining to be a large part of the investment team, it appears that WatchBox has some powerful resources behind the company to create a buzz around the globe.

Edited by Joseph Schiefelbein Michael Jordan and Giannis Antetokounmpo invest in Watchbox; Here’s what we know so far about the startup

Aila Slisco

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