MCDONALD’S was slammed for their “offensive” ads boasting about hourly pay with $12 bills.
The ad, bragging about their starting salary of $12 an hour, started going viral on social media on Thanksgiving.
“I really find this more insulting than anything,” one social media user wrote, along with a photo of the ad.
Others quickly began to mock the company, with one quipping: “Huh, twelve dollars ENTIRE, sir?”
Some creators also started photoshopping ads and creating their own ads.
One shows a pile of chicken balls, with the same “now start at” and “one hour” above and below the food.
Another person created a concise version of the ad, with dollar bills reading “f**k you”.
The caption reads: “Hey, I changed it to what they really mean WITH the money they pay their employees!”
The first user of the design used the $23 bill to spell profanity.
The Sun has reached out to McDonald’s for comment, but they did not immediately respond.
In May, McDonald’s announced it would raise wages at 650 company-owned stores in the US as part of an effort to hire thousands of new workers in a tight labor market.
The fast-food giant is also encouraging its franchisees – which account for 95% of the restaurant establishment – to raise wages.
It follows other chains including Chipotle, which said Monday it will raise workers’ wages to an average of $15 per hour by the end of June.
Wages and benefits for U.S. workers have grown rapidly as vaccinations increase and employers try to meet growing demand at restaurants and other businesses. Total compensation for American workers rose 0.9 percent in the first three months of this year, the biggest increase in more than 13 years, according to the Labor Department.
McDonald’s, based in Chicago, said earlier this year that its hourly wages would increase by an average of 10% over the next few months to $13 an hour, rising to $15 an hour by 2024.
Entry-level workers will earn at least $11 per hour; shift managers will earn at least $15 per hour.
Fight for $15 and Union, a labor group trying to unite fast food workers, says the increase is not enough and it will continue to demand a starting wage of $15 per hour for all McDonald’s workers.
“Clearly, McDonald’s understands that in order to hire and retain talented workers, something needs to change,” McDonald’s employee-employee and union organizer Doneshia Babbitt said in a statement. declared at the time.
“Now, they’re giving some of us a raise and using fancy math tricks to cover up the fact that they’re shorting most of us.”
The majority of McDonald’s nearly 14,000 stores in the US are owned by franchisees, who order pay at their own restaurants.
McDonald’s said it doesn’t have salary data at its franchisees but said it asked them to follow suit.
“We encourage all of our owners/operators to make the same commitment to their restaurant team in ways that make the most sense for the community, people and long-term growth of the restaurant. them,” McDonald’s USA President Joe Erlinger wrote in a letter to employees.
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https://www.the-sun.com/news/4153414/mcdonalds-slammed-advert-12-dollar/ McDonald’s slammed for ‘offensive’ ad bragging about hourly pay with $12 bills sparks wave of hilarious memes