Kim Kardashian slammed Star’s “STEALING” SKKN name with “eerily similar” branding after backlash for high prices

KIM Kardashian has been criticized for “stealing” the name SKKN from model and entrepreneur Lori Harvey

Kim, 41, also faced a legal backlash that could escalate into a lawsuit from another source with a similar nickname.

Kim Kardashian announced her new skincare brand, SKKN, on Wednesday

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Kim Kardashian announced her new skincare brand, SKKN, on WednesdayPhoto credit: Instagram
Socialite Lori Harvey owns an existing skincare brand, SKN by LH

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Socialite Lori Harvey owns an existing skincare brand, SKN by LHCredit: Instagram/@sknbylh

On Wednesday, Kim took to Instagram to announce her brand new skincare line, SKKN.

The beauty mogul captioned the post, “I’m excited to finally introduce you to SKKN BY KIM, a nine-product rejuvenating skincare ritual I created from start to finish.”

“I’ve been privileged to learn about skin and skincare from the world’s top dermatologists and estheticians over the years, and each bottle of my new line is filled with the knowledge I’ve gathered along the way.”

Kim continued, “You’ll experience refillable packaging and clean, science-backed ingredients designed to care for all skin types, tones and textures at all stages of maturity. I created this line to make everyone feel confident in their own skin, and I can’t wait to finally share it with you guys!”

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The mother-of-four closed her announcement by saying, “SKKN BY KIM launches June 21st at 9:00am PT / 12:00pm ET exclusively on SKKNBYKIM.COM.”

The brand’s announcement drew criticism on several fronts.

Many fans have noticed that the skincare brand’s name is very similar to an existing Lori Harvey skincare product, one letter removed.

Lori, 25, is a model, entrepreneur and socialite who is also the daughter of comedian Steve Harvey and girlfriend of actor Michael B. Jordan.

LH launched the SKN model in October last year.

It’s a five-step skincare regimen that includes products similar to Kim’s SKKN, including a cleanser, toner, and vitamin C serum.

Many fans took to Twitter to express their concerns and outrage at the line of the same name.

One fan tweeted: “SKKN by Kim?? What happened to Lori Harvey’s SKN???”

Another wrote: “Note: the name sounds a bit too close to Lori Harvey’s skincare brand for me. LH’s SKN vs. Kim’s SKKN – I don’t like that.”

While a third added: “SKKN from Kim Kardashian. SKN by Lori Harvey. She couldn’t find another name?”

SAVING KIM’S SKKN

Kim has already encountered legal issues regarding the SKKN name.

After filing for divorce from Kanye West, 44, last year, the entrepreneur announced she was closing down her famous cosmetics line with plans for a complete rebrand.

The Sun has received documents showing that the SKIMS founder filed a trademark to acquire the SKKN name, which “provides retail services for skin, cosmetics, hair, nail and beauty products, tools and accessories, fragrances , perfumes, candles, vitamins and dietary supplements” along with many other departments including home furnishings.

However, the reality star faces a legal rebuff from Cydnie Lunsford, the owner of SKKN+, a black-owned spa and beauty center in New York City.

According to legal documents obtained by The Sun, SKKN+ has been using the small business’s nickname since “at least 2018” – years before Kim requested that the same name be used for her company.

In addition to her own spa, Cyndie also sells lines of SKKN+ products that can be purchased on her website or in-store.

The Sun spoke to attorney Erik Pelton, who represents Cyndie and SKKN+, and said that despite their “multiple attempts” to stop Kim from “promoting the name”.

“We are still unresolved,” the attorney claimed after several attempts to prevent Kim’s SKKN from fruiting, including serving a cease-and-desist letter to the TV personality in July.

“My client will take all steps to protect himself and stop this, which will likely include an earlier court appearance.”

“The best resolution is for [Kim] to choose a different name. She’s been in the loop about this for months,” Erik urged, claiming his client wanted “no monetary compensation” and just wanted Kim to change the name of her company.

Erik then explained that there is limited legal ability for him to do anything at this point, but that will change if or when Kim forms SKKN and starts capitalizing on the name.

“Until there are sales [from Kim’s new line]there isn’t even a possibility of a court case because it’s a different kind of damage, it’s more hypothetical.

“Once a launch happens, that would change everything. But we will vigorously pursue any legal action to protect my client,” he claimed.

SOFT FOR SKKN, HARD FOR WALLET

In addition to the name of the product line, fans are also arguing about the price.

When discussing the inspiration for her new skincare line, Kim was quoted as saying, “I just wanted to stay true to exactly what I use, even though everyone said it was amazing.”

Referring to the nine steps of the skincare routine, she continued, “That’s why I’m here — to break it down, to say, ‘They’re all necessary.'”

According to the New York Times, the total cost of the system’s nine products is “$630.”

Kim justified the high price by not wanting to compromise on the best ingredients.

“It’s definitely more prestige, and to get the types of ingredients I really don’t want to be without, it was kind of a necessity.”

Reality star fans criticized the high price.

One tweeted: “$630? That’s better not super big. Who the hell could afford that?”

Another chimed in: “You can get all this stuff for less than $100 from other brands. None of these things are special.”

A user on Reddit added, “That’s what makes her so incredibly personable.”

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Mama June's daughter Pumpkin, 22, shows off her bump during a photoshoot with sisters

Another described the famous family as “really entering the era of non-contact…”

Despite the reaction, billionaire Kim maintains that high prices are a “necessity” to obtain the high-quality ingredients for her products.

Kim's skincare routine includes nine products. Lori Harvey's similar line of products, SKN by LH, has five.

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Kim’s skincare routine includes nine products. Lori Harvey’s similar line of products, SKN by LH, has five.Photo credit: Hanna Tveite
Kim was legally rebuffed by a New York-based spa SKKN+ for using the name

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Kim was legally rebuffed by a New York-based spa SKKN+ for using the namePhoto credit: Instagram
Lori Harvey with her boyfriend Michael B. Jordan

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Lori Harvey with her boyfriend Michael B. JordanPhoto credit: Instagram

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https://www.the-sun.com/entertainment/5479948/kim-kardashian-slammed-stealing-skkn-name-from-lori-harvey/ Kim Kardashian slammed Star’s “STEALING” SKKN name with “eerily similar” branding after backlash for high prices

Aila Slisco

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