iPhone ad ‘Relax’ Touts Crash Detection feature

Apple has released two new promotional videos highlighting the iPhone 14’s battery life and crash detection feature.
The first ad, titled “Battery for Miles,” lasts one minute and is about a man driving a tractor at two miles an hour. His iPhone 14 Plus is in front of him and there is a hinted concern that the smartphone’s battery could run out. Apple then says “Relax, it’s the iPhone 14 Plus” to tout the models’ long battery life.

The second video, titled “Crash Test,” is half a minute long and shows a car reeling in the air after a collision. Inside is a crash test dummy with an iPhone 14 Pro mounted on the dashboard. After the car stops, the iPhone 14 Pro will display the message “It looks like you’ve been in an accident” to show the feature in action. Both ads can be viewed on Apple’s official YouTube channel.