Earlier this month, the Canadian coffee giant announced that it has collaborate with Bieber for its latest marketing campaign to attract new customers.
And it seems to be working – at least on day one.
Toronto artist Keenan D’Abreo celebrated the premiere by creating a portrait of the performer who grew up in Stratford, Ont. from… you guessed it: Timbits.
D’Abreo used 150 deep fried dishes to create his artwork, before taking it down to Yonge-Dundas Square in downtown Toronto to show it off to passersby.
In addition to launching three new flavors of Timbits – white chocolate, chocolate chip sour cream and birthday cake waffles – there is also a sale of limited edition #TimBiebs branded merchandise.
Across Twitter, people were quick to show off their new tote bags, designer pieces, and unique bags.
And, of course, it wouldn’t be a real merchandise sale if people weren’t scrambling to sell their newly purchased merchandise on Facebook Marketplace with super high markup.
While the company is trying to limit customers to a total of three items per purchase, limited-edition items are starting to appear across the marketplace with dozens of items.
The right partnership with the Canadian singer regular social media posts about the restaurant, from holiday-themed Tims mug shots to complaints about the new lid.
Bieber shared posts a decade ago about the disappearance of Tim Hortons while traveling outside of Canada.
“Doing a Tim Hortons collab has always been a dream of mine,” Bieber said in a statement. “I grew up on Tim Hortons and it’s always been something close to my heart.”
© 2021 Global News, a division of Corus Entertainment Inc.
https://globalnews.ca/news/8410010/tim-hortons-justin-bieber-merchandise/ Fans go crazy over Tim Hortons’ newly dropped Justin Bieber – National