Amazon Prime Day deals LIVE — Best offers today from 75% off Fire TV and marked down viral Apple AirPods Max headphones

AMAZON Prime Day is officially here – with a bunch of huge deals on the table.
Among the popular offerings unveiled today is the Amazon Fire TV Omni Series 43-inch Smart TV, which is on sale for just $99.99.
The TV normally costs $399.99.
Another bargain up for grabs are the Apple AirPods Max wireless over-ear headphones.
The viral product is currently listed for $449.99 — 18 percent off its original price of $549.
Amazon Prime Day began today at 3am ET and will last until July 13th at 3am ET.
Read our Amazon Prime Day live blog for the latest updates…
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You must be an Amazon Prime member
To participate in Amazon Prime Day, you must be an Amazon Prime member.
With Premium membership, customers get free next-day delivery and access to Prime TV shows, e-books and even live music events.
It costs $139 per year or $14.99 per month depending on which payment plan you choose.
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Air Fryer Bargains
Amazon has listed a great deal on the Instant Pot 6-in-1 air fryer.
You can save $60 on the product since it’s now listed for Prime members at $69.95.
The original price of the air fryer is $129.99.
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Huge discount on video doorbell
Amazon has listed its Blink Video Doorbell for just $29.99.
The price is half off the original price of $59.99.
The device allows you to answer your front door from your smartphone.
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Amazon Fire TV Stick discount
Amazon’s Fire TV Stick 4K with Alexa is now listed for just $24.99.
That’s 55 percent off the original price of $54.99.
The popular device is used for streaming.
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Amazon Prime Day explained
Amazon Prime Day is an online sale the retail giant hosts around July each year, featuring exclusive offers for its Prime subscribers.
Prime Day was originally created in 2015 to celebrate Amazon’s 20th birthday, but has since evolved into a cult-like offering like Black Friday or Cyber Monday.
The term is 48 hours and only Amazon Prime members have access to the offers.